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FREE ADVICE FRIDAY WITH GEORGIE CAVANAGH, PR PRO AND CO-FOUNDER OF CARLOTTA + GEE

I’m so excited to share with you a special edition of #FreeAdviceFriday – so much so that I decided to post this on a Thursday! I haven’t done one of these columns for a while and for those who aren’t aware, this is where we speak with leading representatives from across the PR landscape who …

‘FREE ADVICE FRIDAY’ WITH ARUGA’S DONNA KRAMER

Hello and welcome to this week’s edition of #FreeAdviceFriday. For the uninitiated, this is where we speak with leading representatives from across the PR and Communications landscape to get their expert advice on what small businesses should know and do when starting out with PR. This week we are very lucky to hear from Donna …

PRO PR TIPS: MAKE READY TO GO CONTENT A PRIORITY

In this week’s #FreeAdviceFriday we hear from Georgia Bainbridge, Business Director Integration, Social and Content from Thrive PR and Communications. Georgia leads the Content offering for the agency, working with some of Australia’s biggest brands and talks about the importance of Content in PR – but she also says it doesn’t have to break the …

MEDIA AMPLIFICATION: HOW TO CREATE A WINNING COMBINATION BETWEEN PR AND PAID SOCIAL

Welcome back to our very first instalment of #FreeAdviceFriday for the brand-new year and to kick things off we hear from Gerard Doyle, founder of Fractal marketing consultancy who help innovative Startups find more customers and realise their business potential. While Gerard has some controversial views about the value of a traditional newspaper, he has …

HOW TO GET YOUR NAME – AND OPINION – OUT INTO THE WORLD

Welcome to the latest edition of #FreeAdviceFriday – where we speak with leading representatives from across the PR industry. This week we speak with the very accomplished Symon Madry – Practice Head, Technology and Business at Red Havas (scroll below to check out his impressive list of achievements!) Here’s Symon’s advice for small businesses just …

HOW TO MINE YOUR BUSINESS FOR STORIES

In this week’s #FreeAdviceFriday column we hear from Nick Zonnios, Head of PR for Clemenger. The Clemenger Group is Australasia’s largest and most successful marketing communications companies. For those just getting started with PR, Nick’s advice is to first look inside your business to unearth stories and editorial opportunities. Because what you find, may just …